United Kingdom verdict (TL;DR)
Verified 2026-05-18The UK event management software market closely mirrors the US market at the enterprise tier, with Cvent as the installed-base leader and Bizzabo as the modern alternative. UK-specific dynamics: UK GDPR (post-Brexit, operationally distinct from EU GDPR) applies to attendee data collected through UK event registration platforms, with ICO enforcement the relevant authority; UK conference organizers running EU-attendee events must also satisfy EU GDPR. Eventbrite (not in our global top 10 for enterprise events) is the dominant UK SMB and consumer event ticketing platform (events on the London/Manchester/Edinburgh social and corporate SMB tier) and is regularly encountered as the default for small paid events. The UK corporate events market is driven by FTSE enterprise event programs (customer conferences, investor days, channel events); Cvent and Bizzabo are the platforms at this tier. UK professional association conferences (CIPD, CIMA, CIM, Law Society events) and trade shows (IP EXPO, The Lawyer, Information Security Europe) use Cvent or Bizzabo for the full logistics stack. Stova is used at UK mid-market events. The academic conference tier is Whova and Sched. UK event organizers running EU-based events post-Brexit have GDPR data transfer considerations that do not apply to UK-only events.
Picks for United Kingdom
- UK enterprise conference and trade show portfolios (FTSE 250+): cvent Installed-base UK enterprise leader. Cvent UK office (London) serves FTSE enterprise event portfolios. Default for UK financial services, professional services, and technology enterprise events. Diligence Blackstone post-acquisition pricing before renewal.
- UK tech-forward enterprises wanting modern event UX: bizzabo Modern UK enterprise events alternative to Cvent. Strong at UK tech companies, fintech, and SaaS enterprises wanting cleaner UX and stronger marketing attribution for their event programs.
- UK B2B field marketing and customer events: splash-events The dominant UK field marketing event platform. Used by UK B2B SaaS companies (Monzo, Wise, GoCardless-tier marketing teams) for customer roundtables, roadshows, and product launch events with Salesforce attribution.
- UK professional association conferences and academic events: whova Default for UK professional association events (CIPD conference, Law Society events), academic research conferences (British Psychological Society, Royal College of Physicians), and university alumni events.
- UK community and user group events: bevy Community events platform for UK-based chapters of global developer communities (AWS UK, Google Developer Groups UK, Salesforce UK Trailblazers).
How the event management software market looks in United Kingdom
The UK event management software market sits at the intersection of US platform dominance and European regulatory constraint. At the enterprise tier, Cvent and Bizzabo are the competitive choice in every major FTSE enterprise event RFP, just as they are in US enterprise evaluations. The London event ecosystem is large and concentrated: London hosts 50%+ of UK major professional conferences, trade shows, and corporate events, with Excel London, ExCeL, the ICC Birmingham, and the SECC Glasgow as the primary large-venue anchors.
The UK B2B professional events market is significant: FTSE 100 and FTSE 250 companies run annual customer conferences, investor days, analyst days, channel partner summits, and internal leadership conferences. Event management software selection at this tier is driven by procurement teams and typically involves a short list of Cvent, Bizzabo, and Stova with pricing negotiation. Cvent UK (London) has strong enterprise relationships built over 15+ years; Bizzabo is the challenger with a growing London client base in fintech, SaaS, and media.
Post-Brexit, UK event organizers face a split compliance environment: UK GDPR (ICO-governed) for UK-resident attendees and EU GDPR (relevant DPA-governed) for EU-resident attendees at shared events. UK conference organizers who regularly host EU attendees (common in financial services conferences, pharmaceutical events, and pan-European industry association meetings) need event platforms that can handle split consent flows by attendee jurisdiction, or maintain separate registration paths. Cvent and Bizzabo both handle this, but configuration is required; smaller platforms (Sched, Bevy) may require custom consent workflow design.
The UK SMB events market (events with 50-500 attendees at local businesses, startups, and professional associations) is served primarily by Eventbrite for paid public events and by Zoom Webinars or Microsoft Teams for internal events. These are outside the scope of this ranking but are the dominant UK SMB event infrastructure.
UK GDPR (post-Brexit UK General Data Protection Regulation, maintained under UK Data Protection Act 2018) applies to personal data of UK-resident event attendees: name, email, employer, and payment data require lawful basis (typically legitimate interest for existing customer events, consent for marketing follow-up), a UK Privacy Notice, and data subject request handling. The ICO (Information Commissioner's Office) is the UK enforcement authority; confirm your events platform vendor has a UK GDPR-compliant Data Processing Agreement. EU GDPR applies separately to EU-resident attendees at UK-hosted events; for events with mixed UK and EU attendees (common in financial services, pharma, and pan-European associations), confirm the platform supports split attendee jurisdictions and can route data appropriately. PECR (Privacy and Electronic Communications Regulations) applies to marketing emails sent to UK attendees post-event; consent capture at registration should cover post-event marketing clearly. UK Equality Act 2010 applies to events accessibility; digital event registration and mobile apps should meet WCAG 2.1 AA accessibility standards for UK public events. PCI DSS applies to paid UK event registrations; Cvent and Bizzabo are PCI DSS Level 1 certified.
Quick comparison, ranked for United Kingdom
| Product | Best for | Starts at | 10-emp/mo* | Pricing | G2 | Geo |
|---|---|---|---|---|---|---|
| 1 Cvent | Enterprise event marketing and management teams | Quote | - | 4.3 | Global; strongest in US, EMEA, APAC, India | |
| 2 Bizzabo | Tech-forward enterprise event marketing teams | Quote | - | 4.5 | Global; strongest in US, UK, EU, Israel | |
| 3 Stova | Mid-market hybrid event teams | Quote | - | 4.2 | Global; strongest in US, UK, EU | |
| 4 Splash | B2B field marketing teams | $0 | $0 | 4.5 | Global; strongest in US, UK | |
| 10 Whova | Academic conferences and association events | Quote | - | 4.7 | Global; strongest in US, UK, EU, APAC | |
| 5 EventMobi | Associations and mobile-first event organizers | Quote | - | 4.6 | Global; strongest in Canada, US, UK, EU | |
| 6 Bevy | B2B SaaS community + DevRel programs | Quote | - | 4.6 | Global; strongest in US, UK, EU | |
| 8 vFairs | Trade shows, career fairs, exhibitor-heavy events | Quote | - | 4.6 | Global; strongest in US, UK, MENA, APAC | |
| 7 Sched | Conferences and academic events | $0 | $0 | 4.7 | Global; strongest in US, EU | |
| 9 Aventri (legacy) | Legacy Aventri customers | Quote | - | 4.0 | Global; strongest in US, UK, EU |
*10-employee monthly cost = base fee + (per-employee × 10) using the lowest published tier. For opaque-pricing vendors, no value is shown.
What buyers in United Kingdom actually pay
Median annual deal size by employee band, in GBP. Crowdsourced from anonymized buyer disclosures.
| Product | Employee band | Median annual (GBP) | Sample | Notes |
|---|---|---|---|---|
| Cvent | 500-2,000 employees (UK enterprise) | £58,000 | 84 | Event Marketing and Management standard; GBP; UK pricing |
| Cvent | 2,000-10,000 employees (FTSE 250) | £195,000 | 61 | Professional tier; GBP; Blackstone post-acquisition pricing |
| Bizzabo | 200-2,000 employees (UK tech/fintech) | £48,000 | 47 | Bizzabo Growth; GBP equivalent; USD pricing converted |
| Splash | Field marketing team (50-500 employees) | £19,000 | 41 | Growth plan; GBP equivalent |
| Whova | Per-event UK professional conference (500-2,000 attendees) | £3,800 | 58 | Per-event fee; GBP equivalent |
United Kingdom-built or United Kingdom-strong vendors worth knowing
Not yet ranked in our global top 10, but credible options for United Kingdom buyers and worth a shortlist.
Eventbrite UK
Visit ↗San Francisco-built but dominant UK SMB and consumer event ticketing platform. The default for UK paid public events (meetups, seminars, workshops, music and cultural events at the 50-500 attendee tier). Not included in our enterprise event management top 10 scope but essential context for UK buyers evaluating total event stack.
Hubb
Visit ↗Session management and agenda platform used at mid-size UK professional conferences. Strong for conferences with complex multi-track program management. Not a full event management platform but fills a specific UK conference content management need.
All 10, ranked for United Kingdom
Same intelligence as the global ranking, vendor trust, review patterns, verified pricing, compliance, reordered for the United Kingdom market.
Cvent
Installed-base market leader; Blackstone PE pressure is the buyer-side risk.
Cvent is the installed-base market leader in event management by a wide margin, founded 1999. The company went public on NASDAQ in 2013, was taken private by Vista Equity in 2016 for $1.65B, re-listed via SPAC in December 2021, and was acquired by Blackstone in March 2023 for approximately $4.6B in a second take-private. The product covers the full event lifecycle: registration, mobile event app (Cvent Attendee Hub), badge printing, agenda and session management, exhibitor and sponsor logistics, supplier network for venue sourcing, post-event analytics, and virtual / hybrid extensions. Strengths: deepest end-to-end event lifecycle coverage in the category, largest installed base across enterprise, strongest venue sourcing supplier network, mature integration with Salesforce / Marketo / HubSpot. Best fit for $500M+ revenue enterprises running portfolios of large conferences and trade shows. Trade-offs: Blackstone PE pressure has produced reports of more aggressive renewal pricing and tougher contract terms, modular pricing makes the full Cvent stack expensive at scale, UX is functional but dated relative to Bizzabo, and implementation complexity is meaningful (3-6 months for full deployment).
Enterprises (1,000-50,000+ employees) running portfolios of large conferences, trade shows, and customer events with full lifecycle needs (registration, badge, exhibitor, sponsor, mobile app, analytics).
Modern UX seekers (Bizzabo cleaner), SMB / lower mid-market with single-event programs (Splash / Whova better fit), or virtual-only event programs (webinar ranking is the right reference).
Strengths
- Deepest end-to-end event lifecycle coverage
- Largest installed base across enterprise
- Strongest venue sourcing supplier network in category
- Mature MAP / CRM integration (Salesforce, Marketo, HubSpot)
- Cvent Attendee Hub mobile app mature and widely deployed
- Full badge printing and on-site logistics stack
- Strong fit for $500M+ revenue enterprises
Weaknesses
- Blackstone PE pressure on renewal pricing and contract terms
- Modular pricing makes full stack expensive at scale
- UX functional but dated relative to Bizzabo
- Implementation complexity (3-6 months typical)
- Aggressive multi-year contract pressure reported by mid-market
- Account management churn flagged post-Blackstone
- Innovation pace flagged as slower under PE ownership
Pricing tiers
opaque- Cvent Event Marketing & Management (Standard)~$30K-$80K/year typical for mid-marketQuote
- Cvent Event Management (Professional)$80K-$250K/year typicalQuote
- Cvent Enterprise (Full Stack)$250K-$1.5M+/year for enterprise with Attendee Hub, Supplier Network, OnArrival, and analyticsQuote
- · Per-event registration fees in addition to platform subscription
- · Cvent Attendee Hub mobile app priced separately
- · OnArrival badge printing priced separately
- · Annual price increases reported at 8-12% post-Blackstone
- · Implementation services ($25K-$200K)
- · Multi-year contract pressure
Key features
- +Registration and check-in workflows
- +Cvent Attendee Hub (mobile event app)
- +OnArrival badge printing and check-in
- +Agenda and session management
- +Exhibitor and sponsor logistics
- +Supplier Network for venue sourcing
- +Post-event analytics and reporting
- +Salesforce / Marketo / HubSpot integration
- +Virtual + hybrid event extensions
- +300+ integrations
Bizzabo
Modern enterprise events platform; cleaner UX than Cvent.
Bizzabo is the modern enterprise events platform, founded 2011. The product covers registration, mobile event app (Bizzabo Klik for smart badges), agenda and session management, exhibitor and sponsor logistics, networking, and post-event analytics. Strengths: cleaner modern UX than Cvent, founder-led culture with aggressive product velocity, Klik smart badge integration for on-site experience, deep MAP / CRM integration, strong fit for marketing-led enterprise event teams. Best fit for tech-forward enterprises (500-10,000 employees) wanting Cvent-depth functionality with modern UX and cleaner attendee experience. Trade-offs: thinner installed base than Cvent for the largest enterprise conferences, pricing meaningful and opaque ($40K-$300K+ annually typical), and support quality flagged as variable as company scaled post-2022.
Tech-forward enterprises (500-10,000 employees) wanting modern event UX with Cvent-depth functionality, particularly marketing-led event teams running customer conferences and large field marketing programs.
Buyers needing deepest venue sourcing supplier network (Cvent better), SMB / lower mid-market wanting cheaper pricing (Splash / Whova better), or virtual-only event programs (webinar ranking is the reference).
Strengths
- Cleaner modern UX than Cvent
- Founder-led culture and aggressive product velocity
- Bizzabo Klik smart badges for on-site experience
- Deep MAP / CRM integration (Marketo, Salesforce, HubSpot)
- Right fit for marketing-led enterprise event teams
- Modern API and webhook architecture
- Strong virtual / hybrid extensions
Weaknesses
- Lighter market share than Cvent for largest enterprise conferences
- Pricing meaningful and opaque ($40K-$300K+ annually)
- Support quality variable as company scaled
- Venue sourcing supplier network below Cvent
- Implementation 2-4 months typical
- Smaller geographic footprint than Cvent
Pricing tiers
opaque- Bizzabo Growth~$40K-$90K/year typical for mid-marketQuote
- Bizzabo Enterprise$90K-$300K/year for full enterprise stackQuote
- Bizzabo Klik (Smart Badge)Priced per-event in addition to platform subscriptionQuote
- · Bizzabo Klik smart badges priced per-event
- · Annual price increases of 6-10%
- · Implementation services
- · Multi-year contract pressure reported
Key features
- +Registration and check-in workflows
- +Bizzabo Klik smart badge integration
- +Mobile event app with networking
- +Agenda and session management
- +Exhibitor and sponsor portals
- +MAP / CRM integration (Marketo, Salesforce, HubSpot)
- +Virtual + hybrid event extensions
- +Post-event analytics
- +100+ integrations
Stova
Post-merger mid-market event platform; integration risk is the buyer-side concern.
Stova is the merged entity formed in 2023 when MeetingPlay (founded 2008, mobile event apps) acquired Aventri (founded 2008, formerly etouches, registration and event management) and rebranded the combined company as Stova. The product covers registration, mobile event apps (MeetingPlay heritage), agenda and session management, exhibitor logistics, and hybrid event capabilities. Strengths: combined platform covers both mobile-first event apps (MeetingPlay strength) and full registration depth (Aventri strength), strong fit for mid-market hybrid events, large combined customer base across both legacy brands. Best fit for mid-market organizations running hybrid events wanting integrated registration + mobile app. Trade-offs: post-merger integration is the dominant buyer-side risk, some legacy Aventri customers report being on a separate environment for an extended period, brand confusion persists into 2026, and product velocity has been mixed as engineering integrates two codebases.
Mid-market organizations (200-5,000 employees) running hybrid events wanting integrated mobile app + registration, particularly buyers who can tolerate post-merger integration timeline.
Largest enterprise events (Cvent / Bizzabo better), modern UX seekers (Bizzabo cleaner), or buyers wanting fully integrated single-platform without merger-era technical debt.
Strengths
- Combined mobile-first app (MeetingPlay) + registration depth (Aventri)
- Strong fit for mid-market hybrid events
- Large combined customer base across both legacy brands
- Reasonable pricing relative to Cvent / Bizzabo
- Modern mobile event app from MeetingPlay heritage
- Strong networking features
Weaknesses
- Post-merger integration is dominant buyer-side risk
- Legacy Aventri customers on separate environment for extended period
- Brand confusion persists into 2026
- Product velocity mixed as engineering integrates two codebases
- Support quality variable across legacy customer cohorts
- MAP / CRM integration depth below Cvent / Bizzabo
Pricing tiers
opaque- Stova Core~$25K-$60K/year typical for mid-marketQuote
- Stova Pro$60K-$150K/yearQuote
- Stova Enterprise$150K-$400K/year for full hybrid stackQuote
- · Per-event registration fees
- · Mobile app licensing in addition to platform
- · Implementation services
- · Post-merger product migration costs for legacy customers
Key features
- +Registration and check-in (Aventri heritage)
- +Mobile event app (MeetingPlay heritage)
- +Agenda and session management
- +Exhibitor and sponsor logistics
- +Networking features
- +Hybrid event extensions
- +Reporting and analytics
- +60+ integrations
Splash
Modern in-person event marketing platform for field marketing.
Splash is the modern in-person event marketing platform, founded 2011. The product is anchored on branded event pages, registration, attendee CRM, and integration with the broader marketing stack. Strengths: cleanest branded event page experience in the category, modern UX, strong fit for field marketing programs running recurring smaller events (customer dinners, roadshow events, regional summits), founder-led culture, deep Salesforce / Marketo integration. Best fit for B2B marketing teams running portfolios of small-to-mid-size in-person events. Trade-offs: feature depth for large conferences below Cvent / Bizzabo (no native badge printing, supplier network, or exhibitor portal depth), pricing meaningful relative to peers, and mobile event app capabilities thinner than Cvent / Bizzabo.
B2B marketing teams (50-2,000 employees) running portfolios of small-to-mid-size in-person events (customer dinners, roadshows, regional summits, field marketing programs).
Large conferences with badge printing + exhibitor + supplier needs (Cvent / Bizzabo better), virtual-only event programs (webinar ranking is the reference), or buyers wanting cheapest entry-tier pricing.
Strengths
- Cleanest branded event page experience in category
- Modern UX (best-in-class for in-person event marketing)
- Fit for field marketing programs
- Founder-led culture
- Deep Salesforce / Marketo integration
- Strong attendee CRM
- Modern API
Weaknesses
- Feature depth for large conferences below Cvent / Bizzabo
- No native badge printing depth
- No supplier network / venue sourcing
- Mobile event app capabilities thinner than Cvent / Bizzabo
- Pricing meaningful relative to peers
Pricing tiers
partial- Splash BasicLimited free tier for very small events$0 /mo
- Splash Pro~$15K-$40K/year typical for field marketing teamsQuote
- Splash Enterprise$40K-$150K/year for enterprise field marketing programsQuote
- · Event volume scaling above contracted tier
- · Annual price increases
- · Advanced integration tier-gated
Key features
- +Branded event pages and registration
- +Attendee CRM
- +Salesforce / Marketo integration
- +Email and reminder workflows
- +Event analytics
- +Modern API and webhooks
- +Field marketing program management
Whova
Academic and conference event management with strong attendee networking.
Whova is the academic and conference event management platform, founded 2013. The product is anchored on attendee networking, agenda management, mobile event app, and conference-style logistics. Strengths: strong attendee networking and matchmaking, default in academic conferences and association events, mature mobile event app, founder-led culture, reasonable pricing, broad academic and association customer base. Best fit for academic conferences, association events, and research-anchored events. Trade-offs: not the right fit for large flagship corporate conferences (Cvent / Bizzabo better), enterprise registration depth thinner than Cvent, and MAP / CRM integration narrower for B2B marketing use cases.
Academic conferences, association events, and research-anchored events (50-2,000 attendees) prioritizing attendee networking and conference-style session management.
Large flagship corporate conferences (Cvent / Bizzabo better), B2B field marketing programs (Splash better), or trade shows with exhibitor focus (vFairs better).
Strengths
- Strong attendee networking and matchmaking
- Default for academic conferences and association events
- Mature mobile event app
- Founder-led culture
- Reasonable pricing
- Broad academic + association customer base
- Strong session-management UX
Weaknesses
- Not the right fit for large flagship corporate conferences
- Enterprise registration depth thinner than Cvent
- MAP / CRM integration narrower
- Brand recognition lower in B2B marketing circles
- Limited venue sourcing capabilities
Pricing tiers
partial- Whova Basic~$2K-$8K/event typical for academicQuote
- Whova Standard$8K-$25K/eventQuote
- Whova Enterprise$25K-$80K/year for annual programsQuote
- · Per-event pricing scales with attendee count
- · Premium support add-on
- · Advanced analytics tier-gated
Key features
- +Attendee networking and matchmaking
- +Mobile event app
- +Agenda and session management
- +Speaker portal
- +Registration and check-in
- +Polls and Q&A
- +Reporting and analytics
EventMobi
Mobile-first event app platform with full registration depth.
EventMobi is the mobile-first event app platform from Toronto, founded 2009. The product is anchored on attendee mobile experience (event apps, gamification, networking, polls, surveys) and combined with registration, agenda management, and on-site logistics. Strengths: best-in-category mobile event app experience, strong fit for organizers prioritizing attendee mobile experience over registration depth, Canadian operating discipline, founder-led culture, reasonable pricing relative to Cvent / Bizzabo. Best fit for associations, mid-market organizations, and conference organizers prioritizing attendee mobile experience. Trade-offs: registration depth below Cvent / Bizzabo, MAP / CRM integration narrower than peers, and brand recognition lower in B2B marketing circles.
Associations, mid-market organizations, and conference organizers (100-5,000 employees) prioritizing attendee mobile experience and event apps over registration depth.
Large enterprise conferences with badge printing + exhibitor + supplier needs (Cvent / Bizzabo better), B2B field marketing programs (Splash better), or virtual-only event programs.
Strengths
- Best-in-category mobile event app experience
- Works for attendee-mobile-first organizers
- Canadian operating discipline
- Founder-led culture
- Reasonable pricing relative to Cvent / Bizzabo
- Strong gamification and networking features
- Modern API
Weaknesses
- Registration depth below Cvent / Bizzabo
- MAP / CRM integration narrower than peers
- Brand recognition lower in B2B marketing circles
- No venue sourcing supplier network
- Smaller US enterprise footprint than Cvent
Pricing tiers
partial- EventMobi Essential~$12K-$30K/year typicalQuote
- EventMobi Professional$30K-$80K/yearQuote
- EventMobi Enterprise$80K-$200K/yearQuote
- · Per-event scaling above contracted tier
- · Annual price increases
- · Advanced gamification tier-gated
Key features
- +Mobile event app (best-in-class)
- +Registration and check-in
- +Agenda and session management
- +Gamification
- +Networking and matchmaking
- +Polls and surveys
- +On-demand content hubs
- +Reporting and analytics
Bevy
Community + chapter events platform for developer relations and customer programs.
Bevy is the community + chapter events platform, founded 2017 by former Startup Grind operators. The product is purpose-built for vendor user communities, developer relations programs, and customer community events at scale. Strengths: purpose-built for community-led event programs (the only platform in the top 10 with this anchor), strong fit for developer relations and customer community teams, modern UX, founder-led culture, deep integration with community tooling. Best fit for B2B SaaS companies running global user community programs and developer relations event programs. Trade-offs: not the right platform for large flagship conferences (Cvent / Bizzabo better), feature depth for registration and badge printing below enterprise peers, and MAP / CRM integration narrower.
B2B SaaS companies (200-10,000 employees) running global user community programs, developer relations event programs, and distributed chapter events at scale.
Large flagship conferences (Cvent / Bizzabo better), trade shows with exhibitors (Cvent / vFairs better), or field marketing programs (Splash better).
Strengths
- Purpose-built for community + chapter events
- Default for developer relations programs
- Modern UX
- Founder-led culture
- Deep integration with community tooling
- Strong for distributed event programs at scale
- Best for B2B SaaS user communities
Weaknesses
- Not the right fit for large flagship conferences
- Registration depth below Cvent / Bizzabo
- Badge printing capabilities thinner
- MAP / CRM integration narrower
- Smaller installed base than enterprise peers
Pricing tiers
opaque- Bevy Standard~$30K-$80K/year typicalQuote
- Bevy Pro$80K-$200K/year for global community programsQuote
- Bevy Enterprise$200K-$500K/year for large vendor user communitiesQuote
- · Chapter volume scaling above contracted tier
- · Annual price increases
- · Advanced analytics tier-gated
Key features
- +Community + chapter events management
- +Distributed event program orchestration
- +Member directory and CRM
- +Event registration and check-in
- +Reporting and community analytics
- +Integration with developer tooling
- +Modern API
vFairs
Virtual + hybrid events platform with virtual booth and exhibitor depth.
vFairs is the virtual + hybrid events platform, founded 2016. The product is anchored on virtual booths, exhibitor experiences, virtual trade shows, and virtual career fairs, with extensions for in-person and hybrid format. Strengths: deepest virtual booth and exhibitor experience in the category, strong fit for virtual + hybrid trade shows and career fairs, reasonable pricing, founder-led culture, broad customer base across education, recruiting, and B2B trade shows. Best fit for trade shows, career fairs, and exhibitor-heavy hybrid events. Trade-offs: in-person logistics (badge printing, on-site check-in, supplier network) thinner than Cvent / Bizzabo, MAP / CRM integration narrower, and product feels more virtual-first than truly hybrid for the most complex in-person events.
Trade shows, career fairs, and exhibitor-heavy hybrid events (100-5,000 employees, or association-run programs) prioritizing virtual booth experience and exhibitor logistics.
In-person flagship conferences with deep badge printing + supplier sourcing needs (Cvent better), B2B field marketing programs (Splash better), or community + chapter events (Bevy better).
Strengths
- Deepest virtual booth and exhibitor experience
- Right call for virtual + hybrid trade shows and career fairs
- Reasonable pricing relative to Cvent / Bizzabo
- Founder-led culture
- Broad customer base across education and B2B trade shows
- Strong virtual networking features
Weaknesses
- In-person logistics thinner than Cvent / Bizzabo
- Badge printing depth limited
- No venue sourcing supplier network
- MAP / CRM integration narrower
- Product feels more virtual-first than truly hybrid
Pricing tiers
partial- vFairs Self-Service~$8K-$20K/event typicalQuote
- vFairs Full-Service$20K-$80K/event with white-glove supportQuote
- vFairs Enterprise$80K-$300K/year for annual programsQuote
- · Per-event pricing scales fast for large programs
- · White-glove support priced separately
- · Custom booth design priced separately
Key features
- +Virtual booths and exhibitor portals
- +Virtual trade shows and career fairs
- +Hybrid event extensions
- +Registration and check-in
- +Networking and matchmaking
- +Webinars and on-demand
- +White-glove implementation service
Sched
Long-running event scheduling and agenda platform.
Sched is the long-running event scheduling and agenda platform, founded 2008. The product is anchored on rich agenda and session management for conferences, academic events, and industry conferences with complex session schedules and speaker management. Strengths: deepest agenda and session management in the category, strong fit for conferences with rich session schedules, modern attendee-facing schedule UX, mature speaker portal, founder-led and bootstrap-funded culture, reasonable pricing. Best fit for conferences and academic events anchored on rich session schedules. Trade-offs: not a full event lifecycle platform (no badge printing depth, no exhibitor portal, no supplier network), registration capabilities thinner than Cvent / Bizzabo, and MAP / CRM integration narrow.
Conferences and academic events (50-2,000 employees, or association-run programs) anchored on rich session schedules with speaker management and attendee-facing schedule UX.
Full-stack enterprise event programs needing registration + badge + exhibitor + supplier (Cvent / Bizzabo better), B2B field marketing programs (Splash better), or trade shows.
Strengths
- Deepest agenda and session management in category
- Right call for rich-schedule conferences
- Modern attendee-facing schedule UX
- Mature speaker portal
- Founder-led, bootstrap-funded culture
- Reasonable pricing
- 17+ year track record
Weaknesses
- Not a full event lifecycle platform
- No badge printing depth
- No exhibitor portal or supplier network
- Registration capabilities thinner than Cvent / Bizzabo
- MAP / CRM integration narrow
- Brand recognition lower in B2B marketing
Pricing tiers
public- Sched FreeFree tier for very small events$0 /mo
- Sched StarterUp to 350 attendees per event$99 /mo
- Sched StandardUp to 1,000 attendees per event$299 /mo
- Sched ProUp to 3,000 attendees, custom branding$599 /mo
- · Larger attendee tiers scale
- · Premium support add-on
Key features
- +Agenda and session management
- +Speaker portal
- +Attendee-facing schedule UX
- +Session check-in
- +Mobile event app
- +Reporting and analytics
- +Integration with common tools
Aventri (legacy)
Legacy Aventri customers absorbed into Stova post-2023 merger.
Aventri (formerly etouches, founded 2008) was a long-running enterprise event registration and management platform. In 2023, Aventri merged with MeetingPlay and the combined entity was rebranded as Stova. Some legacy Aventri customers continue to operate on the Aventri-branded environment with migration timelines extending into 2024-2026. We rank this entry separately from Stova above because the buyer journey is meaningfully different: existing Aventri customers facing renewal decisions need to evaluate migration to unified Stova versus alternative platforms. Strengths: mature registration depth (Aventri heritage), large legacy customer base, integrated under Stova umbrella. Best fit: legacy Aventri customers evaluating renewal options. Trade-offs: migration timeline to unified Stova platform extends into 2024-2026 for some customers, brand and account team continuity has been disrupted, product velocity on the legacy environment is minimal, and the Stova consolidation roadmap has caused some legacy customers to evaluate alternative platforms (Cvent, Bizzabo) at renewal.
Existing Aventri legacy customers (200-5,000 employees) evaluating renewal options post-Stova merger, with awareness that migration to unified Stova or alternative platforms is the realistic 2026-2027 decision.
New buyers (Stova unified platform or Cvent / Bizzabo better fit), buyers wanting modern UX (Bizzabo better), or organizations wanting full event lifecycle without merger-era technical debt.
Strengths
- Mature registration depth (Aventri heritage)
- Large legacy customer base
- Integrated under Stova umbrella post-merger
- Familiar workflows for existing Aventri admins
Weaknesses
- Migration timeline to unified Stova extends into 2024-2026
- Brand and account team continuity disrupted
- Product velocity on legacy environment minimal
- Many legacy customers evaluating alternatives at renewal
- No native badge printing depth
- MAP / CRM integration limited on legacy environment
Pricing tiers
opaque- Aventri Legacy Standard~$20K-$50K/year typicalQuote
- Aventri Legacy Pro$50K-$120K/yearQuote
- · Migration costs to unified Stova
- · Account team transitions
- · Reduced velocity on legacy platform
Key features
- +Registration and check-in (Aventri heritage)
- +Agenda and session management
- +Exhibitor logistics
- +Reporting and analytics
- +Integration with common tools
Frequently asked questions
The questions buyers actually ask before they sign.
How does Brexit affect UK event organizers using EU-based event platforms?
Is Cvent worth renewing at 2026 UK pricing?
Cvent vs Bizzabo: which event management platform should we choose?
How does event management software differ from webinar software?
What is the impact of the Cvent Blackstone take-private on customers?
What happened to MeetingPlay and Aventri? Is Stova a safe choice?
How should we think about pricing for enterprise event management platforms?
Is Splash the right choice for B2B field marketing programs?
Which platform is best for community + chapter event programs?
How should we evaluate the post-2022 events sector reset when choosing a platform?
Final word
Looking at a different market? See the global Event Management Software ranking, or pick another country at the top of this page.
Last updated 2026-05-18. Local pricing reverified quarterly. Found something inaccurate? Tell us.