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Vidyard review and pricing

Sales-led async video with the deepest CRM signal capture and a bundled video hosting offering.

By Vidyard · Founded 2010 · Kitchener, ON, Canada · private

Vidyard is the sales-led async video reference in 2026, with the deepest CRM and revenue-tool integration in the category. Founded 2010 in Kitchener (Ontario, Canada), Vidyard has raised over $80M (Bessemer, Battery, OMERS Ventures, BDC) and stayed focused on B2B revenue use cases rather than chasing the creator market. The async product covers screen and webcam recording (browser and desktop), branded share pages, in-video CTAs, AI script and personalization features, and the differentiating capability: per-prospect watch signal flowing into Salesforce, HubSpot, Outreach, Salesloft, and Gong. Strengths: deepest CRM and revenue-tool integration in the category, mature per-prospect watch analytics, strong fit for outbound SDR and AE workflows, AI Avatar and AI script personalization shipped through 2024-2025, and a culture of incremental product velocity rather than feature churn. Best fit for B2B sales and revenue teams (50 to 5,000 employees) that anchor on Salesforce or HubSpot and run async video at meaningful volume. Trade-offs: the async-only experience is less polished than Loom for one-off internal recordings; pricing is opaque above the SMB Pro tier; AI features are increasingly gated as add-ons; seat economics get expensive once large revenue teams roll out company-wide; and the marketing-led brand-video story is thinner than Wistia for buyers who need that as well.

Best for

B2B sales and revenue teams (50 to 5,000 employees) running async sales video at volume, anchored on Salesforce or HubSpot, who need per-prospect watch signal flowing into CRM.

Worst for

Pure internal-async use cases without CRM signal requirements (Loom or Bubbles better); creator-led teams wanting modern editing UX (Tella better); SMB teams with simple needs (Bonjoro better).

Vendor Trust Score

Is Vidyard a trustworthy vendor?

8.0/10
High trust
Pricing transparency
Published rates; no hidden fees
7.0
Contract fairness
Reasonable terms; no auto-renew traps
8.0
Incident response
How they handle outages and breaches
8.0
Post-acquisition behavior
Customer treatment after M&A or PE
8.5
Executive stability
Leadership churn over 24 months
8.0
Roadmap honesty
Public commitments held
8.5
Trust signal log
  • 2019-08-13
    Series C raised $15M led by Battery Ventures, total funding tops $60M
  • 2022-04-19
    Vidyard crosses $80M in lifetime funding with Bessemer and BDC participation
  • 2023-09-12
    AI Avatar and AI script personalization shipped, anchored on B2B sales use case
  • 2025-06-10
    Profitability progress reported, ARR growth maintained, no layoffs in 2024 or 2025
Vendor Trust is scored independently of product quality. A great product from an unfair vendor still earns a low trust score.
Review Intelligence

What 820 reviews actually say

Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown.

Last synthesized
2026-04-29

Praise patterns

  • Deepest CRM and revenue-tool integration in category
    87%
  • Per-prospect watch analytics flow into Salesforce and HubSpot
    78%
  • Strong fit for outbound SDR and AE workflows
    64%
  • AI Avatar genuinely useful for outbound at scale
    47%

Complaint patterns

  • Pricing opaque above SMB Pro tier
    47%
  • Seat economics expensive at company-wide rollout
    41%
  • AI features increasingly gated as add-ons
    38%
Sentiment trend (6 months)
86/100 +2 pts
12
01
02
03
04
05
Representative voices
  • “Vidyard is the only platform that surfaces per-prospect watch signal back into Salesforce in a way our AEs trust. We tried Loom and came back. The CRM integration is in a different league.”

    Director of Sales Operations· g2 · 2026-03-12

Patterns are extracted from review corpus and human-verified. We surface trends, not anecdotes.
Verified Pricing

What buyers actually pay

187 anonymized deal disclosures · last updated 2026-05-01

Contribute your deal price
Company size Median annual
50-200 employees $12,000
200-1,000 employees $38,000
1,000+ employees $94,000
Verified pricing is crowdsourced from buyers under anonymity guarantees. Vendor-listed prices are validated against actual deals quarterly.
Compliance & Security

Auto-verified certifications

Verified 2026-05-01
SOC 2 Type II
ISO 27001
HIPAA
GDPR
CCPA
PCI DSS
FedRAMP

Editorial: Strengths

  • Deepest CRM and revenue-tool integration in the category
  • Per-prospect watch analytics flow into Salesforce, HubSpot, Outreach, Salesloft
  • Strong fit for outbound SDR and AE async video workflows
  • AI Avatar and AI script personalization shipped 2024-2025
  • Mature reporting and team-level dashboards

Editorial: Weaknesses

  • Async-only experience less polished than Loom for one-off internal recordings
  • Pricing opaque above SMB Pro tier
  • AI features increasingly gated as add-ons

Key features & integrations

  • +Screen and webcam recording (browser + desktop)
  • +Branded video share pages
  • +In-video CTAs and forms
  • +AI Avatar and AI script personalization
  • +Per-prospect watch analytics
  • +Salesforce, HubSpot, Outreach, Salesloft native integrations
  • +Team folders, permissions, SSO
  • +Public API
80+ integrations
SalesforceHubSpotOutreachSalesloftGongMarketoLinkedIn Sales Navigator
Geography supported
Global; strongest in US, Canada, UK, EU, ANZ
Best fit
50-5,000 employees · B2B sales and revenue teams anchored on Salesforce or HubSpot
Editorial deep-dive

Read our full ranking of Async Video Messaging Software

Vidyard ranks #2 in our editorial review of 10 async video messaging software platforms. The deep-dive covers methodology, comparison tables, decision matrix, migration scoring, and FAQs.

Read the full ranking

Closest alternatives in Async Video Messaging Software

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