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Customer Feedback Management Software · Rank #7 of 10

UserVoice review and pricing

Long-running enterprise customer feedback heritage, acquired by Maxio May 2024.

By UserVoice, Inc. (Maxio) · Founded 2008 · San Francisco, CA · private

UserVoice is the long-running enterprise customer-feedback platform, founded 2008 in San Francisco by Richard White. Acquired by Maxio (the SaaS billing and finance-tools roll-up formed from the Chargify and SaaSOptics merger) in May 2024 with undisclosed terms. The platform covers feedback portal, voting, deduplication, ideas-to-roadmap workflow, and customer segmentation with revenue weighting. Strengths: longest enterprise customer-feedback heritage in category (2008 founding), mature feature set with mid-market and enterprise installed base, revenue-weighted voting that predates competitor implementations, native Salesforce, HubSpot, Zendesk, and Jira integrations, and SOC 2 Type 2 + SAML SSO + GDPR compliance inherited from the enterprise era. Best fit for established enterprise customers already running UserVoice multi-year contracts. Trade-offs: post-acquisition trajectory under Maxio is the central open question, Maxio is a billing/finance-tools roll-up with no public customer-feedback product strategy disclosed and the strategic fit with UserVoice is unclear, product velocity has visibly slowed through 2022-2025, modern UX polish is behind Canny / Productboard / Frill, AI features absent or thin (no public auto-dedup or theme clustering as of May 2026), and renewal pricing escalations of 10-20% reported by mid-enterprise buyers post-acquisition.

Visit UserVoice Vendor pricing Compare to FeedBear
Best for

Established enterprise customers (500-10,000+ employees) already running UserVoice on multi-year contracts and not motivated to switch.

Worst for

New customer feedback buyers (Canny, Productboard better) or buyers diligencing post-acquisition product trajectory.

Vendor Trust Score

Is UserVoice a trustworthy vendor?

5.6/10
Caution
Pricing transparency
Published rates; no hidden fees
4.5
Contract fairness
Reasonable terms; no auto-renew traps
6.0
Incident response
How they handle outages and breaches
7.0
Post-acquisition behavior
Customer treatment after M&A or PE
5.0
Executive stability
Leadership churn over 24 months
5.5
Roadmap honesty
Public commitments held
5.5
Trust signal log
  • 2008-06-22
    UserVoice founded in San Francisco by Richard White
  • 2014-06-22
    Scaled to enterprise mid-market customer base over 2010s
  • 2022-09-22
    Product velocity visibly slowed through 2022-2023
  • 2024-05-22
    Maxio acquired UserVoice with undisclosed terms
  • 2024-09-22
    Executive turnover reported during acquisition transition
  • 2025-09-22
    Mid-enterprise buyers reported 10-20% renewal pricing escalations
Vendor Trust is scored independently of product quality. A great product from an unfair vendor still earns a low trust score.
Review Intelligence

What 480 reviews actually say

Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown.

Last synthesized
2026-04-29

Praise patterns

  • Longest enterprise feedback heritage in category
    78% →
  • Revenue-weighted voting is mature
    64% →
  • Native Salesforce and HubSpot integrations work well
    51% →
  • SmartVote deduplication is reliable
    47% →
  • Enterprise governance and SSO are mature
    41% →

Complaint patterns

  • Post-Maxio trajectory unclear and worrying
    47% ↑
  • Product velocity slowed through 2022-2025
    41% ↑
  • UX polish behind Canny / Productboard
    38% ↑
  • Renewal pricing escalations 10-20% post-acquisition
    31% ↑
Sentiment trend (6 months)
60/100 -2 pts
12
01
02
03
04
05
Representative voices

  • “We have used UserVoice since 2016 and the product is fine, but the post-Maxio direction is a black box. We are evaluating Canny and Productboard at renewal because we cannot get a roadmap commitment in writing.”

    Director Product, B2B SaaS at 1,800 employees· G2 · 2026-01-15

Patterns are extracted from review corpus and human-verified. We surface trends, not anecdotes.
Verified Pricing

What buyers actually pay

124 anonymized deal disclosures · last updated 2026-05-01

Contribute your deal price
Company size Median annual
100-500 employees $18,000
500-2,000 employees $48,000
2,000+ employees $132,000
Verified pricing is crowdsourced from buyers under anonymity guarantees. Vendor-listed prices are validated against actual deals quarterly.
Compliance & Security

Auto-verified certifications

Verified 2026-05-01
SOC 2 Type II
ISO 27001
HIPAA
GDPR
CCPA
PCI DSS
FedRAMP

Editorial: Strengths

  • Longest enterprise customer-feedback heritage (2008 founding)
  • Mature feature set with mid-market and enterprise install base
  • Revenue-weighted voting predates competitor implementations
  • Native Salesforce, HubSpot, Zendesk, Jira integrations
  • SOC 2 Type 2, SAML SSO, GDPR from enterprise era
  • Strong fit for established multi-year UserVoice customers
  • Mature SmartVote dedup algorithm

Editorial: Weaknesses

  • Post-Maxio acquisition trajectory unclear (May 2024)
  • Maxio strategic fit with UserVoice not publicly disclosed
  • Product velocity visibly slowed through 2022-2025
  • UX polish behind Canny / Productboard / Frill
  • AI features absent or thin as of May 2026
  • Renewal pricing escalations 10-20% reported
  • Executive turnover during 2024 acquisition transition

Key features & integrations

  • +Feedback portal with voting
  • +SmartVote deduplication
  • +Revenue-weighted voting
  • +Roadmap and status communication
  • +Customer segmentation
  • +Salesforce, HubSpot, Zendesk sync
  • +Jira integration
  • +30+ integrations
30+ integrations
SalesforceHubSpotZendeskJiraSlackMicrosoft TeamsIntercom
Geography supported
Global; strongest in US enterprise
Best fit
500-10,000+ employees · Established enterprise multi-year UserVoice customers
Editorial deep-dive

Read our full ranking of Customer Feedback Management Software

UserVoice ranks #7 in our editorial review of 10 customer feedback management software platforms. The deep-dive covers methodology, comparison tables, decision matrix, migration scoring, and FAQs.

Read the full ranking

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★ 4.6 public
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★ 4.5 public
#5
Beamer
Changelog-led platform with bolt-on customer feedback and NPS.
★ 4.4 public
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