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Video Marketing and Hosting Software · Rank #4 of 10

Bonjoro review and pricing

Australian specialist for personalized one-to-one sales and onboarding video at SMB volume.

By Bonjoro · Founded 2017 · Sydney, NSW, Australia · private

Bonjoro is the personalized one-to-one sales video specialist, founded 2017 in Sydney (Australia). The product is narrower than Vidyard or Loom by design, it is built specifically for sales, customer success, and onboarding teams that ship volume of short personalized videos with a CTA to a customer or prospect. Strengths: deepest workflow for personalized one-to-one video (send via CRM trigger, follow up on the same thread, see watch signal in CRM), strong SMB and mid-market fit, founder-led culture with consistent product direction since 2017, integrations with HubSpot, Salesforce, ActiveCampaign, Klaviyo, and the rest of the SMB revenue stack, and price-positioned below Vidyard for similar use cases. Best fit for SMB and mid-market sales, customer success, and onboarding teams (5 to 500 employees) that ship 50 to 500 personalized videos per rep per month. Trade-offs: feature breadth narrower than Vidyard (Bonjoro chose this on purpose), B2B sales-signal capture into Salesforce is decent but not as deep as Vidyard, enterprise rollout coverage thinner than Vidyard or Loom, brand recognition outside ANZ and SMB e-commerce circles is limited, and the platform is intentionally not for hosting or marketing-led brand video.

Visit Bonjoro Vendor pricing Compare to Loom
Best for

SMB and mid-market sales, customer success, and onboarding teams (5 to 500 employees) shipping 50 to 500 personalized videos per rep per month, anchored on HubSpot, Salesforce, ActiveCampaign, or Klaviyo.

Worst for

Enterprise rollouts with thousands of reps (Vidyard / Loom better), marketing-led brand video and gated landing pages (Wistia better), or OTT and broadcast (Brightcove, Kaltura, JW Player).

Vendor Trust Score

Is Bonjoro a trustworthy vendor?

8.4/10
High trust
Pricing transparency
Published rates; no hidden fees
8.5
Contract fairness
Reasonable terms; no auto-renew traps
8.5
Incident response
How they handle outages and breaches
8.0
Post-acquisition behavior
Customer treatment after M&A or PE
8.5
Executive stability
Leadership churn over 24 months
8.5
Roadmap honesty
Public commitments held
8.5
Trust signal log
  • 2019-06-12
    Bonjoro launches mobile-first personalized video product, founder-led from Sydney
  • 2021-04-21
    Series A raised $1.7M led by AirTree Ventures
  • 2023-11-08
    Profitability progress reported, ARR growth maintained through 2023 SaaS reset
  • 2025-05-15
    New automation campaigns shipped, no layoffs reported across 2024 or 2025
Vendor Trust is scored independently of product quality. A great product from an unfair vendor still earns a low trust score.
Review Intelligence

What 480 reviews actually say

Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown.

Last synthesized
2026-04-29

Praise patterns

  • Deepest workflow for personalized one-to-one sales video
    87% →
  • Strong SMB and mid-market fit
    78% →
  • Watch notifications drive rep activity
    64% →
  • Price-positioned below Vidyard for similar use cases
    51% →

Complaint patterns

  • Feature breadth narrower than Vidyard
    41% →
  • CRM signal capture less deep than Vidyard
    38% →
  • Enterprise rollout coverage thinner
    31% →
Sentiment trend (6 months)
88/100 +2 pts
12
01
02
03
04
05
Representative voices

  • “Bonjoro is the only tool that has changed our customer success motion. We send a personalized video on day 1, day 7, day 30, every CS rep, and our churn moved measurably. Vidyard felt like overkill for our team size; Bonjoro fits.”

    Head of Customer Success, SMB SaaS· g2 · 2026-03-09

  • “Mobile app for recording on the go is genuinely the differentiator. Our AEs send videos between meetings. HubSpot integration just works.”

    Sales Operations Manager· g2 · 2026-04-01

Patterns are extracted from review corpus and human-verified. We surface trends, not anecdotes.
Verified Pricing

What buyers actually pay

118 anonymized deal disclosures · last updated 2026-05-01

Contribute your deal price
Company size Median annual
5-50 employees $1,188
50-200 employees $4,788
200-500 employees $14,400
Verified pricing is crowdsourced from buyers under anonymity guarantees. Vendor-listed prices are validated against actual deals quarterly.
Compliance & Security

Auto-verified certifications

Verified 2026-05-01
SOC 2 Type II
ISO 27001
HIPAA
GDPR
CCPA
PCI DSS
FedRAMP

Editorial: Strengths

  • Deepest workflow for personalized one-to-one sales video
  • Strong SMB and mid-market fit
  • Founder-led culture with consistent product direction
  • Native integrations with HubSpot, Salesforce, ActiveCampaign, Klaviyo
  • Price-positioned below Vidyard for similar use cases
  • Mobile app for record-on-the-go workflows
  • Real-time watch notifications to reps

Editorial: Weaknesses

  • Feature breadth narrower than Vidyard by design
  • Enterprise rollout coverage thinner than Vidyard or Loom
  • Brand recognition outside ANZ and SMB e-commerce circles limited
  • CRM signal capture decent but not as deep as Vidyard
  • Not built for marketing-led hosting or gated content
  • Player customization shallow vs Wistia

Key features & integrations

  • +One-to-one personalized video recording (mobile + browser)
  • +CRM trigger workflows (HubSpot, Salesforce, ActiveCampaign, Klaviyo)
  • +Watch notifications in real time to reps
  • +Branded landing pages and CTAs
  • +Campaign automation for onboarding sequences
  • +Team dashboards and performance reports
  • +Video templates and prompts for reps
  • +API and webhooks
50+ integrations
HubSpotSalesforceActiveCampaignKlaviyoShopifyMailchimpZapier
Geography supported
Global; strongest in ANZ, US, UK, EU
Best fit
5-500 employees · SMB and mid-market sales, customer success, onboarding teams
Editorial deep-dive

Read our full ranking of Video Marketing and Hosting Software

Bonjoro ranks #4 in our editorial review of 10 video marketing and hosting software platforms. The deep-dive covers methodology, comparison tables, decision matrix, migration scoring, and FAQs.

Read the full ranking

Closest alternatives in Video Marketing and Hosting Software

#3
Loom
Async video messaging leader, acquired by Atlassian October 2023 for $975M.
★ 4.6 public
#5
Sendspark
Modern Y Combinator video prospecting platform with AI personalization at moderate volume.
★ 4.7 public
#2
Wistia
Bootstrapped Boston marketing-led video hosting that kept its strategy when nobody else did.
★ 4.4 public
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