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Influencer Marketing Software · Rank #4 of 10

Klear review and pricing

Meltwater-owned influencer platform with brand-protection positioning.

By Meltwater · Founded 2011 · Tel Aviv, Israel · public

Klear is the Meltwater-owned influencer marketing platform, founded 2011 in Tel Aviv. Meltwater acquired Klear in 2019 and integrated it into the broader Meltwater media-intelligence platform. Meltwater itself is publicly traded (Oslo Stock Exchange) and was taken private then re-listed in 2022. The platform centers on influencer discovery and measurement with brand-protection positioning, leaning on Meltwater media monitoring for crisis detection and creator-risk scoring. Strengths: integrated with Meltwater media-intelligence corpus (one of largest in industry), brand-protection positioning (creator-risk scoring, audience-authenticity detection, brand-safety monitoring), strong fit for regulated industries (pharma, finance, alcohol, gambling) prioritizing risk over speed, mature analytics, and global market coverage via Meltwater footprint. Best fit for risk-conscious enterprises that already use Meltwater for media intelligence. Trade-offs: standalone-buyer experience concerns (Meltwater roadmap prioritizes media-intelligence customers, not standalone Klear buyers), product velocity below CreatorIQ and Aspire, creator-marketplace less mature than Aspire, UX dated relative to modern challengers, and Meltwater contract structures (typically 3-year, auto-renew) often unfavorable for influencer-only buyers.

Visit Klear Vendor pricing Compare to CreatorIQ
Best for

Risk-conscious enterprises (1,000 plus employees, regulated industries: pharma, finance, alcohol, gambling, healthcare) that already use Meltwater for media intelligence and want influencer marketing inside the same platform.

Worst for

Standalone influencer buyers without Meltwater (CreatorIQ or Aspire better), modern UX seekers (Aspire and GRIN cleaner), or buyers prioritizing product velocity.

Vendor Trust Score

Is Klear a trustworthy vendor?

6.1/10
Mixed
Pricing transparency
Published rates; no hidden fees
4.5
Contract fairness
Reasonable terms; no auto-renew traps
5.5
Incident response
How they handle outages and breaches
7.0
Post-acquisition behavior
Customer treatment after M&A or PE
6.0
Executive stability
Leadership churn over 24 months
7.0
Roadmap honesty
Public commitments held
6.5
Trust signal log
  • 2019-09-10
    Meltwater acquired Klear
  • 2022-11-15
    Meltwater re-listed publicly after taken-private cycle
  • 2024-08-22
    Standalone-buyer concerns reported; Meltwater roadmap prioritizes media-intelligence integration over Klear-specific innovation
Vendor Trust is scored independently of product quality. A great product from an unfair vendor still earns a low trust score.
Review Intelligence

What 280 reviews actually say

Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown.

Last synthesized
2026-04-29

Praise patterns

  • Integrated with Meltwater corpus
    78% →
  • Brand-protection positioning
    71% →
  • Mature analytics
    64% →
  • Strong fit for regulated industries
    47% →

Complaint patterns

  • Standalone-buyer experience concerns
    51% ↑
  • Product velocity below CreatorIQ
    47% ↑
  • Meltwater contract structures unfavorable
    41% ↑
  • UX dated
    38% ↑
Sentiment trend (6 months)
71/100 -1 pts
12
01
02
03
04
05
Patterns are extracted from review corpus and human-verified. We surface trends, not anecdotes.
Verified Pricing

What buyers actually pay

92 anonymized deal disclosures · last updated 2026-05-01

Contribute your deal price
Company size Median annual
500-2,000 employees $72,000
2,000-10,000 employees $192,000
10,000 plus employees $420,000
Verified pricing is crowdsourced from buyers under anonymity guarantees. Vendor-listed prices are validated against actual deals quarterly.
Compliance & Security

Auto-verified certifications

Verified 2026-05-01
SOC 2 Type II
ISO 27001
HIPAA
GDPR
CCPA
PCI DSS
FedRAMP

Editorial: Strengths

  • Integrated with Meltwater media-intelligence corpus
  • Brand-protection positioning (creator-risk, audience-authenticity, brand-safety)
  • Strong fit for regulated industries
  • Mature analytics
  • Global market coverage via Meltwater
  • Crisis-detection workflow

Editorial: Weaknesses

  • Standalone-buyer experience concerns
  • Product velocity below CreatorIQ and Aspire
  • Creator-marketplace less mature than Aspire
  • UX dated relative to modern challengers
  • Meltwater contract structures (3-year, auto-renew) often unfavorable
  • Influencer-only buyers underserved by Meltwater roadmap

Key features & integrations

  • +Influencer discovery integrated with Meltwater corpus
  • +Creator-risk scoring and audience-authenticity
  • +Brand-safety monitoring
  • +Crisis-detection workflow
  • +Analytics and measurement
  • +Contract and payment automation
  • +100 plus integrations
100+ integrations
Meltwater SuiteSalesforceAdobe Experience CloudGoogle AnalyticsMeta AdsSprinklr
Geography supported
Global; strongest in US, UK, EU, IL, AU
Best fit
500-50,000 employees · Risk-conscious enterprises and Meltwater customers
Editorial deep-dive

Read our full ranking of Influencer Marketing Software

Klear ranks #4 in our editorial review of 10 influencer marketing software platforms. The deep-dive covers methodology, comparison tables, decision matrix, migration scoring, and FAQs.

Read the full ranking

Closest alternatives in Influencer Marketing Software

#3
CreatorIQ
Enterprise influencer-relationship management with deepest measurement.
★ 4.4 opaque
#5
Tagger
Sprout Social-owned influencer platform integrated into Sprout suite.
★ 4.4 opaque
#2
GRIN
Shopify-anchored DTC influencer platform with creator-commerce workflow.
★ 4.6 opaque
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