Mid-market content marketing and content ops teams (100-2,000 employees) wanting a focused editorial calendar plus workflow without enterprise complexity.
Enterprise buyers needing creator marketplace (Contently or Skyword better), buyers needing brand voice governance (Acrolinx better), or SMB buyers (most platforms overkill).
Is DivvyHQ a trustworthy vendor?
- 2010-06-22DivvyHQ founded in Kansas City; mid-market focused
- 2024-10-08AI brief generation rolled out across Pro and Enterprise tiers
What 210 reviews actually say
Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown.
Praise patterns
- Clean editorial calendar UX87% →
- Strong workflow approval depth71% →
- Predictable pricing64% →
Complaint patterns
- No creator marketplace41% →
- AI feature velocity below Contently38% ↑
- Does not scale into full enterprise31% →
What buyers actually pay
124 anonymized deal disclosures · last updated 2026-05-01
| Company size | Median annual |
|---|---|
| 100-500 employees | $18,000 |
| 500-2,000 employees | $48,000 |
| 2,000+ employees | $96,000 |
Auto-verified certifications
Editorial: Strengths
- Clean editorial calendar UX
- Strong workflow approval depth for mid-market
- Predictable pricing
- Long mid-market track record
- Content brief templates
- Approachable implementation
Editorial: Weaknesses
- No creator marketplace
- AI feature velocity below Contently
- Brand voice governance lighter than Acrolinx
- Does not scale into full enterprise
- Integrations narrower than Welcome or Contently
Key features & integrations
- +Editorial calendar
- +Workflow approvals
- +Content brief templates
- +Content idea pipeline
- +Basic analytics
- +CMS publishing connectors
- +Asset library
Read our full ranking of Content Marketing Platforms
DivvyHQ ranks #7 in our editorial review of 10 content marketing platforms platforms. The deep-dive covers methodology, comparison tables, decision matrix, migration scoring, and FAQs.
Read the full rankingClosest alternatives in Content Marketing Platforms
Contribute your verified deal price
Pricing in B2B software is opaque because vendors want it that way. Verified buyer prices fix that, anonymously. Share what you actually paid for DivvyHQ; we’ll add it to the verified pricing dataset on this page (with company size band only, no identifying details).
Submit anonymously