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E-Signature Software · Rank #5 of 10

SignNow

Affordable per-user esignature for SMB and growth-stage teams.

By airSlate (SignNow) · Founded 2011 · Brookline, MA · private

SignNow is the affordable per-user e-signature platform, founded 2011 and acquired by airSlate (parent of pdfFiller) in 2019. The product covers esignature + document workflows + airSlate automation integration. Strengths: affordable per-user pricing ($8-$50/user/mo), meaningfully cheaper than DocuSign, full feature set (templates, bulk send, API), and strong fit for SMBs and growth-stage teams. Best fit for budget-conscious SMBs and mid-market (10-1,000 employees). Trade-offs: brand recognition lower than DocuSign / Adobe / Dropbox Sign, Support depends on tier, post-airSlate the product feels positioned as one piece of a broader airSlate document automation suite, and enterprise depth still catching up.

Visit SignNow Vendor pricing Compare to Dropbox Sign
Best for

Budget-conscious SMBs and growth-stage teams (10-1,000 employees) wanting full-featured esignature at meaningfully lower price than DocuSign.

Worst for

Enterprise buyers needing deepest integrations (DocuSign better), sales-anchored teams wanting proposals (PandaDoc better), or organizations standardized on Adobe (Acrobat Sign more native).

Vendor Trust Score

Is SignNow a trustworthy vendor?

7.8/10
Mixed
Pricing transparency
Published rates; no hidden fees
8.5
Contract fairness
Reasonable terms; no auto-renew traps
8.0
Incident response
How they handle outages and breaches
7.5
Post-acquisition behavior
Customer treatment after M&A or PE
7.5
Executive stability
Leadership churn over 24 months
8.0
Roadmap honesty
Public commitments held
7.5
Trust signal log
  • 2019-04-22
    Acquired by airSlate (parent of pdfFiller)
  • 2024-09-22
    Affordable per-user positioning maintained; SMB market share grew
Vendor Trust is scored independently of product quality. A great product from an unfair vendor still earns a low trust score.
Review Intelligence

What 1,880 reviews actually say

Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown.

Last synthesized
2026-04-29

Praise patterns

  • Affordable per-user pricing
    87% →
  • Full feature set including API
    71% →
  • Fits budget-conscious SMBs
    64% →

Complaint patterns

  • Brand recognition lower than DocuSign
    47% →
  • Support response times vary
    41% →
  • Post-airSlate product feels like one piece of suite
    31% →
Sentiment trend (6 months)
83/100 +2 pts
12
01
02
03
04
05
Patterns are extracted from review corpus and human-verified. We surface trends, not anecdotes.
Verified Pricing

What buyers actually pay

287 anonymized deal disclosures · last updated 2026-05-01

Contribute your deal price
Company size Median annual
10-50 employees $960
50-500 employees $7,200
500+ employees $24,000
Verified pricing is crowdsourced from buyers under anonymity guarantees. Vendor-listed prices are validated against actual deals quarterly.
Compliance & Security

Auto-verified certifications

Verified 2026-05-01
SOC 2 Type II
ISO 27001
HIPAA
GDPR
CCPA
PCI DSS
◐ FedRAMP In-Process

Editorial: Strengths

  • Affordable per-user pricing ($8-$50/user/mo)
  • Full feature set including bulk send, templates, API
  • Native airSlate document automation integration
  • Right call for budget-conscious SMBs
  • Mature 14-year track record
  • GDPR and HIPAA compliant

Editorial: Weaknesses

  • Brand recognition lower than DocuSign / Adobe / Dropbox Sign
  • Support inconsistency reported
  • Post-airSlate product feels like one piece of broader suite
  • Enterprise depth still catching up
  • Innovation pace below DocuSign IAM and PandaDoc

Key features & integrations

  • +E-signature with audit trail
  • +Templates and bulk send
  • +API for developer integrations
  • +airSlate document automation integration
  • +Mobile apps
  • +In-person signing
  • +Conditional fields
  • +Payments collection
100+ integrations
SalesforceNetSuiteMicrosoft 365Google WorkspaceZapierSlack
Geography supported
Global; strongest in US, EU, UK
Best fit
10–1,000 employees · Budget-conscious SMB and mid-market
Editorial deep-dive

Read our full ranking of E-Signature Software

SignNow ranks #5 in our editorial review of 10 e-signature software platforms. The deep-dive covers methodology, comparison tables, decision matrix, migration scoring, and FAQs.

Read the full ranking

Closest alternatives in E-Signature Software

#4
Dropbox Sign
Cleaner UX challenger, native to Dropbox ecosystem.
★ 4.6 public
#6
SignEasy
Founder-led mobile-first esignature for SMBs and field-services teams.
★ 4.7 public
#3
Adobe Acrobat Sign
Default e-signature for Adobe Acrobat-anchored organizations.
★ 4.3 partial
Help the next buyer

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